In my current role at Publix, I edited images for use on Publix's Social Media channels, focusing on enhancing clarity and visual impact. My primary task with these photos was to remove distracting elements such as background objects, text overlay, or clutter so the subject of each photo remained clear and on-brand.
These edits supported Fan Feature Fridays, history, human interest and Grand Opening posts by ensuring each visual aligned with a clean, professional aesthetic.
These edits supported Fan Feature Fridays, history, human interest and Grand Opening posts by ensuring each visual aligned with a clean, professional aesthetic.
Tasks included:
Object and text removal
Background clean up
Visual Consistency
Preparing optimized versions for social media use
Tools used:
Adobe Photoshop
Object and text removal
Background clean up
Visual Consistency
Preparing optimized versions for social media use
Tools used:
Adobe Photoshop
The objective: Remove the light pole blocking the Publix Markets sign.
The objective: Remove the licensed content on the televisions above our Pours area.
The objective: Correct the photo to show the appropriate city name for the Grand Opening.
The objective: Remove the hand from the runner's side.
The objective: Remove the old register attachments.
The objective: Remove the electric cart.
The objectives: Remove Instagram text overlays (left image) and remove all licensed images (right image).
The objective: Tone down the coolness of the photo (left image) and brighten the product against the background (right image).
The objective: I was asked during the hiring process for my current role to review opportunities for social media. I ideated, created and mocked up concepts that aligned with Publix's mission.